|Mediterranean Towers Ventures||CEO||Israel|
How to adapt existing digital technologies to older adults’ needs at home?
How can nutrition be used as a strategic approach to promote ageing well?
For the past 4 years Yael is the CEO of Mediterranean Towers Ventures, a corporate venture capital investing in wellness and Agetech (Technologies for aging well) early-stage technology companies.
She is also a board member of the Israeli gerontology society and Chairperson of “Aging 2.0 Israel – Technologies for Aging Well Group” since 2011. Founder of the Israeli entrepreneurial ecosystem of the Aging Tech space, and represent Aging2.0 international organization.
For the past 10 years, she has served as a business and marketing consultant to companies on issues relating to designing products, building a business plan and scaling up.
Throughout the years, Yael organized and served as the chairperson/ Invited speaker in local and international conferences, she was involved in writing a number of policy papers (local and internationals) and worked to promote municipal, national and internationals programs/ implementation of technologies .